広告代理店、百貨店宣伝課を経てフリーアートディレクターとして独立。
1990年からアーティストとして活動を始め、現在に至る。
２００２年から地球防衛自転車隊を設立し、温暖化から地球を守るべく,、日夜、自転車で走り回っている。2004年、カナダロッキー１１００キロを80時間余で自転車で周る。

A freelance art director, Rikew runs his own advertising agency as well as doing department store advertisements.

Has worked as an artist since beginning his career in 1990.
Established the “Earth Defence Bicycle Force” in 2002, which is a movement to protect the earth from global warming by using bicycles as an everyday mode of transportation and avoiding the use of motor vehicles.
1n 2004, he toured the Canadian Rocky mountains entirely by bicycle, riding 1100 kilometers in 80 hours.